Aurora Cellular Companions with Baoneng Motor to Ship Sensible Automobile Options as Auto Business Digital Transformation Accelerates Nasdaq: JG

SHENZHEN, China, Jan. 26, 2021 (GLOBE NEWSWIRE) – Aurora Mobile Limited (NASDAQ: JG) (“Aurora Mobile” or the “Company”), a leading service provider for mobile developers in China, today announced that it has entered a strategic partnership with Baoneng Motor Co., Ltd. (“Baoneng Motor”) and Foresea Seven Swords Technology (Shenzhen) Co., Ltd. (“Foresea Seven Swords”), an automotive software subsidiary of Baoneng Motor. The three companies will leverage their respective technical skills to help Baoneng Motor and Foresea Seven Swords improve their smart mobile transportation services, deliver a smarter, more convenient and connected driving experience, while also promoting wider adoption of Internet of Vehicles (IoV) technology ) to support the digital transformation of the automotive industry.

The use of cutting edge technologies, including Artificial Intelligence (“AI”) and digitization, continues to drive innovation in various industries. In the automotive industry, where drivers and passengers are increasingly opting for a smarter driving experience, technology has become one of the main battlegrounds for automotive companies.

Through the partnership with Baoneng Motor and Foresea Seven Swords, Aurora Mobile will further expand the application of its AI-supported Smart Operational and User Insight Analysis in the automotive and Mobility as a Service (MaaS) industry. By leveraging its industry-leading push notification technology, Aurora Mobile provides Baoneng vehicle owners with smarter, more enjoyable interactive experiences and travel-centric services. The depth of expertise and innovative approach to technology development of both parties provide a unique opportunity for potential expansion of this strategic partnership. Aurora Mobile believes that the collaboration with Baoneng and Foresea Seven Swords will help drive the widespread adoption of intelligent functions and digital transformation, support the sustainable development of the automotive industry, and increase the demand for intelligent vehicles.

Aurora Mobile has been a leading service provider for mobile developers in China for nearly a decade. Aurora Mobile is also a pioneer in push notifications, introducing JPush, the industry’s first comprehensive push notification solution. JPush offers multi-channel provisioning, intelligent user grouping, and traceability-free withdrawal, and a system architecture with high parallelism and availability. Aurora Mobile has also partnered with Samsung and ASUS to develop a push system that complies with the Unified Push Alliance standard. Recently, Aurora Mobile signed milestone agreements with a number of leading platforms in finance, insurance, weather services, internet tools, games, fresh grocery e-commerce, online education, telecommunications and new energy vehicles, including Ping An Bank, data center of China Life, Moji Weather, WiFi Master, Lilith Games, Missfresh, 17zuoye, Beijing Unicom, Dongfeng Motor and other famous companies to drive user growth, improve user experience and increase traffic value.

Baoneng Motor was founded in March 2017 and is headquartered in Shenzhen. It is the automotive arm of the Baoneng Group that pools its resources in finished vehicles. Focusing on smart vehicles and electric vehicles, Baoneng Motor strives to create best-in-class automotive user experiences by building an ecosystem that spans the entire automotive value chain, from researching and developing next-generation technologies to manufacturing high- End vehicles is enough. Research, development and manufacture of core automotive components (power batteries, EIC systems and powertrains, etc.), vehicle storage and transportation, automobile sales and financing, and mobility and automotive aftermarket services. In November 2020, Baoneng Motor decided to spin off the vehicle-related software unit from its research institute in Shenzhen and set up an independent facility called Foresea Seven Swords. Foresea Seven Swords operates a vehicle-related software business where Baoneng Motor manages strategic planning, research and development, vehicle delivery and operations. Foresea Seven Swords aims to maximize the value of vehicle software systems and make ownership of these systems a critical competitive advantage for Baoneng Motor.

About Aurora Mobile Limited

Aurora Mobile was founded in 2011 and is a leading service provider for mobile developers in China. Aurora Mobile is committed to providing efficient and stable push notifications, one-click verification, and APP traffic monetization services to help developers improve operational efficiencies, grow, and make money. Meanwhile, Aurora Mobile’s vertical applications have expanded to include market intelligence, financial risk management, and location-based intelligence, enabling various industries to improve productivity and streamline decision-making.

Safe Harbor Statement

This announcement contains forward-looking statements. These statements are made in accordance with the “safe harbor” provisions of the US Private Securities Litigation Reform Act of 1995. These forward-looking statements can be identified by terms such as “will”, “expectation”, “anticipation”, “future”. “Intends”, “plans”, “believes”, “estimates”, “confident” and similar statements. Among other things, the business outlook and management quotes in this announcement and Aurora Mobile’s strategic and operational plans contain forward-looking statements. Aurora Mobile may also make written or oral forward-looking statements in its periodic reports to the United States Securities and Exchange Commission, in its annual report to shareholders, in press releases and other written materials, and in oral statements from its officers, directors or employees give to third parties. Statements that are not historical facts, including but not limited to statements about Aurora Mobile’s beliefs and expectations, are forward-looking statements. Forward-looking statements involve inherent risks and uncertainties. A number of factors could cause actual results to differ materially from those contained in any forward-looking statements, including but not limited to the following: Aurora Mobile’s strategies; Aurora Mobile’s future business, financial condition, and results of operations; Aurora Mobile’s ability to acquire and retain customers; its ability to develop and effectively market data solutions and to penetrate the existing developer services market; its ability to move to the new ad-supported SaaS model; its ability to maintain or improve its brand; competition with current or future competitors; its ability to continue to have access to mobile data; the laws and regulations relating to data protection and data protection; general economic and business conditions worldwide and in China as well as assumptions underlying or related to the above. For more information about these and other risks, see the company’s filings with the Securities and Exchange Commission. All information contained in this press release and in the appendices is as of the date of the press release, and Aurora Mobile undertakes no obligation to update such information unless required by applicable law.

For general inquiries, please contact:

Aurora Mobile Limited
Email: [email protected]

In China
Mr. Eric Yuan
Phone: + 86-10-5900-1548
Email: [email protected]

In U.S
Mrs. Linda Bergkamp
Phone: + 1-480-614-3004
Email: [email protected]

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