Portland, Ore. – Aurora Superior Sparkling Beverages, a plant-based beverage company, today announced the launch of its latest upscale offering – Aurora Hops, a line of non-alcoholic foam beverages fortified with hops from the Pacific Northwest. Aurora Hops will be sold direct to consumers this weekend in two bright and inspired flavors, Pomelo Sage and Yuzu Orange Blossom. The drinks offer naturally occurring calming and relaxing properties without the hemp extract or CBD found in Aurora’s fizzy hemp beverages. Hops and hemp are both part of the Cannabaceae family and share both flavors and aromas, making them a natural addition to the brand.
“After mixing and tasting over a dozen combinations of plant extracts associated with relaxation, restoration, calm and cleansing, it became clear that hops were the ideal addition to our current beverage line,” said Victoria Pustynsky, Founder and CEO of Aurora Superior foam drinks. “Our hops-fortified line is beautifully complex and really shows the versatility of hops that goes beyond bitter beers.”
Aurora’s line of fizzy hop beverages is launched in two refreshing flavors: grapefruit sage and yuzu orange blossom. Grapefruit sage is characterized by the light and bitter aromas of citra hops, balanced with citrus fruits from grapefruit and the pine-like herbal sweetness of sage. Highlighting a mix of mosaic and citra hops, Aurora’s yuzu orange blossom is tart with fragrant citrus, has delicate floral notes, and is balanced with the woodiness of peppercorn for an overall light, aromatic, and earthy taste.
Hops, chosen for their nuanced taste profile, are also considered a naturally occurring nerve or an herb that supports the nervous system. The result is a calming effect that is known to reduce anxiety and promote a sense of calm. Aurora Hops redefines the traditional cocktail occasion by delivering all of the benefits of hops without the ill effects of alcohol commonly associated with it – recovery without poisoning.
Both drinks are alcohol-free, naturally gluten-free, low in sugar and low in calories, and contain no artificial ingredients. Aurora hops are best chilled or poured over ice. It is sold in packs of 4 with each flavor and a multi-pack of two bottles.
Product specifications include:
- Price: $ 12 per pack of 4
- 330 ml bottles
- Calories: 42
- Sugar: 10 grams
Both bottles will be delivered direct to consumers via the Aurora online store on February 6th with nationwide shipping. They will also be available for purchase at select grocers in the Pacific Northwest and parts of California this month. Monthly subscriptions are available online to keep the refreshments fully stocked.
Aurora Hops complements Aurora’s line of sparkling hemp beverages, now in five aromatic and botanically inspired flavors that are mixed with + 25 mg broad spectrum hemp extract or CBD. Look for more aurora hops flavors in the months ahead.
About Aurora Superior Foam Drinks
Aurora is a line of sparkling, non-alcoholic beverages made from sustainably grown hemp and hops from the Pacific Northwest. Light, balanced, and refreshing, Aurora is blended and bottled in small quantities in their own manufacturing facility outside of Portland, Oregon. A proprietary blend of whole plant extracts offers a multi-faceted experience that restores and rejuvenates the mind and body. Botanically inspired flavors are created to enhance the natural aroma, taste, and potency of their starting ingredients. Natural ingredients and pure plant alchemy lead to soft drinks that are full of flavor and contain little sugar and calories. Aurora was founded and operated by beverage industry expert Victoria Pustynsky to improve the quality, consistency, and sophistication of the infused product market. More information is available at www.drinkaurora.com and www.auroraelixirs.com. Follow social media @ drinkaurora and @ auroraelixir.
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